When you want to create a logo or other business graphic, the first step is to find a good font. Most fonts are available in digital format, but some may be offered in print as well. Before choosing a font, make sure it’s legible and easy to read. Most importantly, pick one that matches your brand.
It can be tempting to use one of the industry standard fonts like Arial or Times New Roman, but these will most likely not look great when used for a logo or other design project that needs to stand out from the crowd. Instead, go with something custom designed just for your business. The typeface should be scalable and available in multiple weights so that you can easily adjust the size and weight of your text whenever necessary. You might also want to consider using a serif typeface for headings and body text, as serif fonts are easier to read when they're bigger and bolder.
